World’s leading cancer research experts from Philadelphia’s largest health care and academic institutions will unite for a live, interactive broadcast to answer viewers’ questions about advancements in cancer research
PHILADELPHIA (November 5, 2018) – In an unprecedented collaborative effort with the American Association for Cancer Research (AACR) and the AACR Philadelphia Marathon, NBC10 and Telemundo62 will host Progress and Promise Against Cancer Day, a live, interactive broadcast on Thursday, November 8, from 11 a.m. to 6:30 p.m. ET. The event marks the first time that AACR members, many of the world’s leading cancer research experts representing seven of the region’s largest health care and academic institutions, will come together to answer viewers’ questions about breakthroughs and advancements in cancer research spanning prevention, early detection and diagnosis, treatment, and survivorship.
“We are fortunate to have many of the world’s leading medical experts in the field of cancer research right here in the Greater Philadelphia region,” said Anzio Williams, Vice President of News for NBC10 and Telemundo62. “Our goal is to use our multiple platforms on-air and online, to educate, inspire, and spark conversation in two languages about breakthroughs and advancements in cancer.”
More than 20 distinguished AACR-member physicians and scientists specializing in various types of cancer will take questions, in English and Spanish, from viewers who can call, email, text, or tweet their questions during the program.
These AACR members treat patients and conduct research at Philadelphia’s leading institutions including Children’s Hospital of Philadelphia, Drexel College of Medicine, Fox Chase Cancer Center, Sidney Kimmel Cancer Center at Jefferson, Lankenau Institute for Medical Research at Main Line Health, Penn Medicine, and The Wistar Institute. Joining the experts, the AACR has also convened survivor advocates to engage with viewers, learn about their cancer journeys, and share their own.
NBC10 and Telemundo62 will also air news stories leading up to the November 8 broadcast about breakthroughs in cancer research led by Philadelphia cancer experts, which have resulted in practice-changing treatments for patients worldwide, as well as inspiring stories about AACR survivor advocates who have benefited from lifesaving cancer research.
“The AACR accelerates the pace of cancer research and progress against cancer by bringing together the greatest minds in cancer research from all over the world,” said Mitch Stoller, Executive Director, AACR Foundation, and Vice President of Philanthropy. “We’re grateful to NBC10 and Telemundo62 for bringing awareness to the AACR’s efforts and hosting this important event for the community.”
NBC10 and Telemundo62 will announce the toll-free number at 11 a.m. on November 8. Viewers can visit NBC10.com and Telemundo62.com to ask a question, and obtain resources about cancer and cancer research.
Headquartered in Philadelphia, the American Association for Cancer Research is the world’s first and largest professional organization dedicated to advancing cancer research through research, education, collaboration, communication, advocacy, and research funding. The AACR has more than 40,000 members worldwide with more than 1,500 AACR members consisting of physicians, scientists, and survivor advocates in the Greater Philadelphia region, all dedicated to preventing and curing all cancers.
Leo Dignam, Executive Director of the Philadelphia Marathon Weekend, said, “As we get ready to celebrate the 25th anniversary of Marathon Weekend in Philadelphia, we couldn't be more pleased to join once again with the American Association for Cancer Research as the Marathon's title partner. Together, we will ‘Make this Run Matter!’" We are also proud and grateful to our media partners, NBC10 and Telemundo62, for their generosity to step up and produce this premier event to provide expert information to help those dealing with cancer across the region.”
The AACR Philadelphia Marathon will take place on Sunday, November 18, and is the largest race in the nation that is affiliated with a cause. For more information, go to PhiladelphiaMarathon.com
About NBC10 PHILADELPHIA / WCAU
Owned by NBCUniversal, NBC10 Philadelphia has been delivering local news, information, and weather for more than 60 years, serving nearly 6 million viewers throughout Greater Philadelphia, the Lehigh Valley, South Jersey, and Delaware. Viewers turn to NBC10 for the most up-to-date breaking news and weather on a variety of platforms, including online at nbc10.com and via mobile and social platforms. COZI TV, the station’s multicast network, offers a full schedule of America’s most beloved and iconic television series and hit movies as well as local programming. COZI TV can be seen on Comcast channel 248, Verizon channel 460, RCN channel 28 and over-the-air on digital 10.2.
About Telemundo62 / WWSI
Owned by NBCUniversal, Telemundo62 / WWSI is NBC’s Owned Television Stations local station serving Spanish-speaking viewers throughout the Greater Philadelphia area, including 18 counties across Pennsylvania, South Jersey, and Delaware. Telemundo62 viewers start their mornings with Primera Edicion, an hour-long, local Spanish-language newscast airing weekdays at 6 a.m. and continue to receive the latest in local news and weather information during Al Mediodía, a 30 minute newscast airing weekdays at 12 p.m. Noticiero Telemundo62 is a locally produced, live Spanish-language newscast, airing weekdays at 5 p.m., 5:30 p.m., 6 p.m., and 11 p.m. Viewers turn to Noticiero Telemundo62 for local news, weather, sports, and community coverage on-air and on the Telemundo62 app. For more information, visit Telemundo62.com
ABOUT THE AMERICAN ASSOCIATION FOR CANCER RESEARCH
Founded in 1907, the American Association for Cancer Research (AACR) is the world’s oldest and largest professional organization dedicated to advancing cancer research and its mission to prevent and cure cancer. AACR membership includes more than 40,000 laboratory, translational, and clinical researchers; population scientists; other health care professionals; and cancer advocates residing in 120 countries. The AACR marshals the full spectrum of expertise of the cancer community to accelerate progress in the prevention, biology, diagnosis, and treatment of cancer by annually convening more than 30 conferences and educational workshops, the largest of which is the AACR Annual Meeting with almost 22,500 attendees. In addition, the AACR publishes eight prestigious, peer-reviewed scientific journals and a magazine for cancer survivors, patients, and their caregivers. The AACR funds meritorious research directly as well as in cooperation with numerous cancer organizations. As the Scientific Partner of Stand Up To Cancer, the AACR provides expert peer review, grants administration, and scientific oversight of team science and individual investigator grants in cancer research that have the potential for near-term patient benefit. The AACR actively communicates with legislators and other policymakers about the value of cancer research and related biomedical science in saving lives from cancer. For more information about the AACR, visit www.AACR.org.
ABOUT THE PHILADELPHIA MARATHON
The Philadelphia Marathon is a time-honored tradition with a storied legacy that has been passed from one generation to another. Dating back to the early 20th century, the modern-day Marathon has been operated by the City of Philadelphia since 1994. While the AACR Philadelphia Marathon started out modestly with approximately 1,500 participants, today, Philadelphia Marathon Weekend welcomes nearly 30,000 runners, 60,000 spectators, and 3,000 volunteers each year. Celebrating its 25th Anniversary, Race Weekend 2018 features the AACR Philadelphia Marathon on Sunday, November 18; the Dietz & Watson Half Marathon, Rothman 8K and Dunkin’ Munchkin Run for kids on Saturday, November 17; and a free two-day Health & Fitness Expo on Friday, November 16, and Saturday, November 17. Race participants pass many of Philadelphia's famous attractions on the swift and scenic USATF-certified course, which is a Boston qualifier. Take the first step to experiencing 26.2 miles of fun, beauty, history, and excitement by registering at www.philadelphiamarathon.com.