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NBC CONNECTICUT AND TELEMUNDO CONNECTICUT LAUNCH “FEEDING OUR FAMILES” A VIRTUAL FOOD DRIVE TO HELP FIGHT FOOD INSECURITY

NBC Connecticut, Telemundo Connecticut, Comcast and the local food banks in the area, join forces to provide a platform for the community to help their neighbors in times of greatest need.

Today is Giving Tuesday, and it being the day, the world dedicates to giving, our virtual food donation campaign is launching today to highlight the importance of helping our communities.

WEST HARTFORD, CT – (May 5, 2020) – NBC Connecticut (WVIT) and Telemundo Connecticut (WRDM), in partnership with Comcast, is honored to join forces with the local Foodbanks in Connecticut to present "Feeding Our Families” our virtual food drive! We are asking our generous viewers to support financially or get involved through volunteerism (following the local social distancing rules) to assist their local food banks and help their community members in need!

“During these unprecedented times, NBC Connecticut and Telemundo Connecticut, along with our partners, have a common goal, which is to connect our communities with the food provisions and resources they urgently need.,” said Diane Hannes, president and general manager of NBC Connecticut and Telemundo Connecticut.“ Ending hunger is a cause very near to our heart, and now more than ever, we ask our viewers to help us in making sure that our neighbors, friends, and families don't go hungry. Together we can continue to build a healthier community!”

Our local food banks Foodshare and CT Food Bank are experiencing a difficult and unexpected crisis as the demand for food increases day in and day out due to the COVID-19 pandemic.

“The lines at our drive-thru distribution continue to increase with no decline in sight. The Greater Hartford community needs our support, and we are grateful to NBC CT and Telemundo CT for launching the Feeding our Families virtual food drive. The financial support and awareness will help us continue to provide food to our neighbors, ensuring that no one goes hungry.” said Monica Obrebski, Director of External Relations of Foodshare.

“Programs across our network have seen visits increase as much as 50%,” said Connecticut Food Bank spokesperson Paul Shipman. “Donations from grocers and distributors are down, as consumer demand has grown, so we are purchasing more food than ever before to fill that gap. The donations from the Feeding Our Families drive will go a long way in helping us to provide food to our neighbors who are struggling.”

Please donate today toward our Feeding our Families virtual food drive. We are taking financial donations and encouraging our community members to donate their time to the food banks during this unexpected crisis. They need our help getting food to those in need of their nutritional meals, please sign-up to volunteer and make a difference!

Please visit nbcconnecticut.com or TelemundoNuevaInglaterra.com to donate now.

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About NBC Connecticut

Owned by NBCUniversal, NBC Connecticut / WVIT serves its audience with local news and weather information across multiple platforms, including more than 40 hours of newscasts each week on WVIT and online at NBCConnecticut.com. The station is Connecticut’s leader with Facebook and Instagram followers and provides mobile users on-the-go breaking news updates and weather information through a customized application. NBC Connecticut’s commitment to excellence in journalism has been recognized with numerous Emmy Awards, and the prestigious Peabody Award and Alfred I. duPont-Columbia University Award.

About Telemundo ConnecticutTelemundo Connecticut / WRDM is Telemundo’s local owned television serving Spanish-language viewers in Hartford, New Haven and Springfield, Connecticut. The station delivers its audiences 10 hours of local news as well as Telemundo network’s world-class programming across all platforms. Telemundo Connecticut features Noticiero Telemundo Nueva Inglaterra, the only local Spanish-language weekday newscast that delivers live, local news, real-time weather forecasts, as well as consumer reports and sports information. WRDM is co-located with NBC Connecticut / WVIT in West Hartford. Telemundo Connecticut’s information can be accessed online at TelemundoNuevaInglaterra.com, through the “Telemundo Nueva Inglaterra” mobile app, the station’s social media channels and on local over-the-air channels 19.1 in Hartford and 50.1 in Springfield, Frontier/AT&T channel 13, Cox channel 20, Altice/Optimum/Cablevision channel 16, and Comcast HD channel 1051.

MEDIA CONTACTS
NBC Connecticut/WVIT & Telemundo CT/WRDM

Brenda L. Mulero
860-519-4600
Brenda.Mulero@nbcuni.com