The film features untold stories from Bay Area rappers Too Short, E-40 and G-Eazy
SAN JOSE, CA – (April 16, 2019) – NBC Bay Area’s Emmy Award-winning series Bay Area Revelations returns with Culture of Hip Hop premiering Saturday, April 27 at 10 p.m. The one hour documentary will explore how hip hop has impacted the Bay Area and tells the story of the fiercely independent artists who created their own sound and set their own rules. Click here to watch a preview trailer of Culture of Hip Hop.
“The Bay Area is home to a thriving hip hop scene, producing legendary artists who paved their own road, and emerging talent who are using their skills and creativity to express the reality of life in our neighborhoods,” said Stacy Owen, President and General Manager of NBC Bay Area. “In Culture of Hip Hop, we’re able to connect with the people behind the personas and show why hip-hop is more than just a music genre.”
Bay Area rappers are known for their self-made hustle - whether it is selling cassettes out of the trunk, starting their own music labels, or generating their own buzz on social media. These artists created their own lingo and started new social trends.
Culture of Hip Hop gives viewers an inside look at Bay Area hip hop from several artists within the industry who share stories of their struggles, their "big break" and what keeps them going. The film begins with interviews with pioneering rappers Too Short and E-40 who describe the early days of their careers recording, marketing and selling their own music. Their music influenced future generations of self-made Bay Area rappers, some of which are also featured in the film including global star G-Eazy, Saweetie, Kamaiyah, and Nef the Pharaoh. Other interviews include legendary Bay Area DJ’s Big Von and Chuy Gomez and hip hop historian Davey D.
"Bay Area Revelations: Culture of Hip Hop" airs Saturday, April 27 at 10 p.m. For extended interviews and web extras visit nbcbayarea.com/bayarearevelations.
About Bay Area Revelations
The Bay Area Revelations series tells the untold stories of the people, places and moments that have shaped the Bay Area into the unique region it is today. Previous chapters of the series include Dreamers & Disruptors revealing how Silicon Valley became the center of the information age; The Icons telling the stories of the Bay Area’s most iconic moments, monuments and movements; The Artists exploring Bay Area arts, Passion to Preserve telling the environmental story of the Bay Area; Olympians highlighting the Bay Area’s greatest Olympic athletes; Game Changers profiling some of the most powerful and influential women in the Bay Area and The Evolution of Games about the gaming industry in the Bay Area. To watch clips from previous Bay Area Revelations episodes, click here.
About NBC Bay Area / KNTV
Owned by NBCUniversal, NBC Bay Area / KNTV is the Bay Area’s investigative station located in the heart of Silicon Valley. The station is committed to providing continuous, in-depth journalism with unique personalities. Along with broadcasting NBC’s award-winning daytime, prime-time and late night programming, NBC Bay Area produces more than 32 hours of news programming each week. The station can be seen locally on Comcast 3 and 703 and over-the-air on 11. COZI TV, the station’s digital network, offers a full schedule of America’s most beloved and iconic television series, hit movies and original programming. COZI TV can be seen locally on Comcast 186 and over-the-air on 11.3.