CNBC is the leading global brand in business news and analysis, providing real-time financial market coverage in more than 100 countries

Viewership:
North America: North America: 100 million households through 10,000 affiliates in the U.S. and Canada.
Global: 400 million households worldwide.

Demographics:
Viewers of CNBC business news programming are business executives and financial professionals that have significant purchasing power. According to a July 2007 survey by Mendelsohn Media Research, the median household net worth of the CNBC Business Day viewer exceeds $1.4 million and the median value of their investments is $832K. More than half are in top management positions including CEO, COO, CFO, owner or partner.

Launch:
April 17, 1989.

Ownership:
CNBC, CNBC Asia and CNBC Europe operations are wholly owned by NBC Universal.

News Bureaus:
Midtown Manhattan; the NASDAQ MarketSite; Washington, D.C.; Chicago; Los Angeles; Palo Alto; London; Singapore and at CNBC’s Englewood Cliffs, NJ, headquarters.

Dow Jones Alliance:
Dow Jones & Company is a key content provider through The Wall Street: Journal, Dow Jones Newswire, Smart Money, Barron’s and other resources.

Programming:
CNBC Business Day: Monday through Friday, 5:00 a.m. - 7:00 p.m. (All times Eastern). CNBC business news programming is the leader in business news and analysis.
CNBC Primetime: Primetime programming airs Monday through Friday, 7:00 p.m. – 2:00 a.m. CNBC primetime programming offers broad-based talk programming.

NBCUNIVERSAL NEWS GROUP
The NBCUniversal News Group is one of the most influential and respected portfolios of on-air and digital news properties in the world, reaching over 147 million people each month.

The Group includes NBC News, a broadcast leader of global news and information for over 75 years and home to such respected  programs as "NBC Nightly News with Brian Williams," "Today," "Meet the Press," and “Dateline;” MSNBC, the premiere destination for in-depth analysis of daily headlines, insightful political commentary and informed perspectives reaching more than 96 million households worldwide; CNBC, the recognized world leader in business news reaching approximately 395 million homes worldwide as well as The Weather Channel and digital platforms including the NBC News Digital Group, MSNBC.com, CNBC.com. The NBCUniversal News Group also extends on its nationwide network of owned and affiliate stations, NBC News and CNBC Radio; as well as MSNBC on Sirius XM radio.


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